{"product_id":"yzy-qntm","title":"YZY QNTM","description":"\u003cp\u003e\u003cstrong\u003eOrigin\u003c\/strong\u003e: The YZY QNTM, a bold creation from adidas and Kanye West, burst onto the scene on February 16, 2020. This marked a significant moment, signifying West's initial foray into the realm of basketball footwear, a venture that would immediately capture the attention of the sneaker community. Its debut was strategically timed, coinciding with the NBA All-Star Weekend, heightening its desirability and cultural resonance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eConstruction\u003c\/strong\u003e: The YZY QNTM's construction is a testament to innovative design, featuring a Primeknit upper interwoven with synthetic materials. The toe area is graced with suede, while neoprene is meticulously applied to the throat and collar, enhancing comfort and fit. The design includes a mesh underlay and strategic placement of 3M reflective material, adding both aesthetic flair and functional elements to the shoe.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUtility\u003c\/strong\u003e: Primarily intended for casual wear, the YZY QNTM seamlessly blends fashion and function. The full-length drop-in BOOST midsole provides superior cushioning, ensuring comfort for daily use. The semi-translucent, herringbone patterned rubber outsole offers reliable traction. However, a 'BSKTBL' variant was also introduced, specifically engineered for performance basketball, showcasing the shoe's versatility.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInfluence\u003c\/strong\u003e: The YZY QNTM's impact on culture is undeniable, with its presence felt across streetwear, sneaker culture, and hip-hop. Kanye West, during the NBA All-Star Weekend in Chicago, personally showcased the YZY QNTM. Zach LaVine, a prominent figure, was seen wearing the shoe at the NBA All-Star Weekend during the 3-point contest. Furthermore, Brandon Ingram, a distinguished player, sported the shoe during the NBA All-Star Game in 2020.\u003c\/p\u003e","brand":"Yzy","offers":[{"title":"UK8 \/ 18-20 Days","offer_id":47755445731564,"sku":"BYZQN-UK8-18-20D","price":30780.0,"currency_code":"INR","in_stock":true},{"title":"UK9 \/ 18-20 Days","offer_id":47755445764332,"sku":"BYZQN-UK9-18-20D","price":30780.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0832\/5742\/6156\/files\/YZY_QNTM_Grey_HQ2085_01_standard.jpg?v=1781687601","url":"https:\/\/essenceedit.com\/products\/yzy-qntm","provider":"Essence edit","version":"1.0","type":"link"}