Dry skin’s best friend—an ultra rich, buttery moisturizer. A luxuriously rich yet fast-absorbing face cream that delivers a surge of long-lasting hydration. The buttery texture and blend of botanical oils and glycerin melt into skin to give you a smooth, dewy finish that’s perfectly prepped for makeup. Key ingredients: Rich in ceramides and fatty acids that reinforce skin’s natural moisture barrier, lock-in moisture long-term, and improve radiance over time. Glycerin : Mimics the skin’s natural moisture factor for ultimate hydration. Customized Power Primers : Tailored to dry skin, creates a smooth base and prepares skin before makeup. Ceramides 3 & 6 : Oily waxes that naturally occur in skin and fortify its moisture barrier Essential Key Fatty Acids : Babassu oil provides lipid-rich fatty acids, helping to seal in moisture. Buddleja Officinalis Flower Extract : Antioxidant known to soothe dry skin and helps prevent photoaging through blue light protection. Clinical studies: The Priming Moisturizer Rich consumer study was conducted by a third-party testing facility and included 33 people between the ages of 18 and 50. They used the product in plain packaging for one day and completed a questionnaire based on their experience. Priming Moisturizer Rich made skin feel more hydrated and created a smooth canvas for makeup. 100% agreed the product absorbs quickly and easily and feels gentle on skin. 97% a greed skin felt smoother, moisturized and nourished. 94% agreed it provided a smooth base for makeup. Product details : Nourishing Moisturizing Cruelty-free Non-comedogenic Vegan Formulated without fragrance, silicone-free, recyclable glass